New Directions for Content

This discussion from the February 2017 International Seminar delves into how the structural changes of the screen industries will impact the creative output. Participants: Roberto Olla, Executive Director, Eurimages; Rikke Ennis, CEO TrustNordisk; Mattias Nohrborg, Executive Producer B-Reel Films; and Charlotte Sieling, director.

About Our Panelists

Rikke Ennis, CEO TrustNordisk, Denmark

Rikke Ennis started Trust Film Sales TV Distribution Department when she joined the company in 1999. She was then made Managing Director of Nordic Television Distribution Company OS, (owned by Zentropa, Nimbus Film, M&M and Grasten Film). In 2008 a merge between Nordisk Film and Zentropa led to the two biggest sales companies in the Nordic region joining and becoming TrustNordisk, one of the leading sales companies in Europe. Rikke Ennis was appointed the CEO of the company and in 2012 she founded Zentropa China with the goal of combining the best of Danish talent and film experience with the merging media market in China. Since 2008, Rikke Ennis has been CEO at TrustNordisk, the biggest sales agent in the Nordic region representing one of the largest film catalogues in Europe – a feature film catalogue of more than 600 films. Rikke has has been part of the management at Zentropa since 2014.

Mattias NohrborgProducer at B-Reel Films and Head of Acquisitions of Triart Film, Sweden

Nohrborg has been working with the production company B-Reel, situated in Stockholm, since September 2009 as Producer, Executive Producer and Senior Adviser. Before 2009 he produced and co-produced around 25 Swedish features and documentaries through his own companies Triangelfilm and Auto Images, from 1996 to 2005. Mattias has also worked for more than 35 years as one of the largest purchasers and distributors of art house films (around 1200 titles) in Scandinavia, through the companies Folkets Bio (1981-1988), Triangelfilm (1988-2007) and TriArt Film (2010-).  During these years he introduced about 150 new directors/talents to the Swedish and Scandinavian audience. TriArt Film is one of the biggest distributors of art house films and domestic films in SwedenHe was also for some years a major cinema-owner in Sweden with about 105 screening rooms through the company Astoria Cinema (2004-2007). 

Roberto Olla, Eurimages, France

Born in Italy in 1967, Roberto Olla lives in France since many years. Trained as a lawyer (PhD Entertainment and Media Law – EUI Florence), he then specialised in film production (EAVE, FBS, EPI etc). He joined Eurimages in January 2002 as a project manager for feature films, and became the Executive Director in 2008. He still directs the European Film Fund ever since. Before this, Roberto has been a researcher at the university (film and media law) and worked for many years for the MEDIA Programme. He participates as expert in several European training initiatives in the film sector and has signed a number of publications on the film industry.

Charlotte Sieling, Director, Denmark

Charlotte Sieling, born 1960, is a recognized Danish director having directed numerous popular – and award winning TV-series during the past years. Before entering the world of directing, Charlotte was acting for both stage and film. Her television credits include episodes of Unit 1Better Times and the international hit series HomelandThe Killing and The Bridge. She is also the conceptual director on the first 2 episodes of Season 3 of BAFTA-award winning Danish TV-series Borgen, which alongside The Killing and The Bridge has enjoyed great success abroad. Her feature film debut Above the StreetBelow the Water, released in 2009, starred some of the finest actors in Denmark – a story about 3 couples’ intertwining lives in Copenhagen.

The moderator Johanna Koljonen is a media analyst, broadcaster and award-winning journalist working in Sweden. She is editor of the Göteborg Film Festival’s Nostradamus Project, which produces an annual report and seminars analysing the next 3-5 years of the film and TV industries.

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